T&A Ogilvy
MeSchool kindergarten
*Strategic direction: Ms. Trang, Mr. Vu, Thao
*Market Research: GComm agency, Thao
*Video making: Thao
The footages are not mine and for illustration purposes only
During the time of this project, I joined hands with planning team at T&A Ogilvy conducting researches on learning environment and materials of competitors as well as MeSchool. Capitalizing on MeSchool's natural schooling, the idea "Where growth is fostered by nature" has been finally raised up and brought into reality, which is established as core philosophy. I also made a short video as inspirational material to leverage and visualize how this idea works for clients.
![15087 [Converted].png](https://static.wixstatic.com/media/0daae1_01b618b0a5bc433aaa6a34a7c7fa88e0~mv2.png/v1/crop/x_0,y_12,w_955,h_404/fill/w_613,h_258,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/15087%20%5BConverted%5D.png)
Holiday Package
*Strategic direction: Ms. An, Mr. Vu, Thao
*Market Research: Thao
*Deck presentation: Thao
Year-end holidays and Tet are golden opportunities for businesses to stand out and flourish, especially for apparel and footwear brands. That's the reason why T&A Ogilvy planning team came up with Holiday package to help our potential clients make bold moves. I'm glad to be a part of this project in which I was mainly in charge for conducting qualitative researches, assembling data and giving birth to strategic thinking based on insightful values of customers during these seasons.
Hannah's Family Course
A small work back in the day I was Hanna Huynh's student. It was amateur piece of work but still one of my biggest achievements when I was still messing around with Photoshop tools.